At Maxiflora, strategic reinvestment has always been a cornerstone of our growth.

Our commitment to high-performance infrastructure and advanced water recycling systems, reflect our belief that smart investments in innovation drive long-term success for both our business and the environment.

Inside a large glasshouse filled with rows of white hydrangea plants.

  • Although glasshouses were once up to ten times more expensive than plastic alternatives, we saw their long-term value in durability, efficiency, and environmental impact - and chose to invest.

    Nearly 30 years on, our glasshouses remain strong, while plastic structures would likely have required replacement up to ten times in that same period.

    Beyond durability, glass offers a major technological advantage: superior light transmission. With a transmission rate of approximately 88-94%, glass allows for greater natural light, reducing the need for additional heating and energy inputs - unlike plastic, which provides significantly lower light transmission levels.

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